One of the most frustrating things that can happen during the hiring process is being rejected by your top candidate. It is even worse if your first pick ends up working for a competitor. Here are some tips to improve your interview process so you are not settling for mediocre candidates in data storage and infrastructure.

Sell the Role

Do some selling while buying. The interview process is a courtship; candidates are trying to sell themselves to you, but you have to sell your company to them too. Candidates are not the only ones being interviewed. Especially in this candidate-driven market, the candidate is interviewing you to see if the job is a good fit for them. They will likely go on several interviews, so you have to show them why your company is the best choice for them. Moreover, candidate who need to be sold on a job opportunity are typically better employees. Candidates who jump at any job opportunity may be desperate.

To do this successfully, you have to understand what the candidate wants. You have to speak to their particular hot buttons and frame the opportunity according to what the candidate’s needs are. Are they looking to move into a leadership role, or are they looking for work-life balance? Working with a recruiter gives you an advantage because they can tell you want the candidate’s hot buttons are before the interview begins. This lets you customize each interview to the candidate.

Share Important Info with Everyone Involved in the Interview Process

Information about why the candidate is looking for a career change, why there are gaps in the resume, etc. are important to share with everyone participating in the interview process in advance. You don’t want multiple people asking the same background questions. Sharing this basic information speeds up the interview process and allows more time for the candidate to can ask questions about job. It also frees up time, so you can get to know the candidate culturally and find out if they will be a good fit for the company. It also allows the interviewer to ask about their specific approach and address any concerns either side has. A recruiter can share this information right away, which streamlines the interview process.

Lay out the Interview Process from Start to Finish

Set expectations early and make the process as efficient as possible. If a step is not necessary, get rid of it. If the candidate lives close to the company, there’s no need to have a phone interview first; just meet face to face. If the candidate lives far away, do a video interview with key decision makers. While you don’t want to change things on a whim, rid the process of any repetitious steps. The important thing is that the candidate knows what to expect from the beginning.

You want the interview process to be as efficient as possible while still finding out as much as possible about the candidate and if they’re a good fit. If it takes too long, the candidate may move on. The data storage and infrastructure market is highly competitive, so you need every advantage you can get.

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